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If you’ve been following me lately, you know I am part of an awesome group of incredibly talented ladies called Shine the Light Society led by Elizabeth Henson. It was through Shine the Light Society that I met Jennifer Jayne, and I’m oh-so-glad our paths crossed! Jennifer is a Brand Strategist and Coach, and since I’ve known her I’ve seen her show up consistently to inspire and use her experience in business to support others – she really has a heart of gold.
We both jumped at the chance to finally meet up in person on my latest trip to Canada. While we were there we decided to update Jennifer’s branding photos with a winter-Christmas vibe, centred around the juice that keeps every small business owner going – coffee!
Starbucks might seem an unlikely choice of location for a branding session, but it was very intentional! Jennifer’s brand is more “dark and moody” than my typical photography style. So we chose a location that reflected that vibe so that she could use these images across her social platforms in a cohesive way. Location has a huge impact on the way your images are captured, so keep that in mind for your next personal branding session and don’t forget to mention it to your photographer when you’re planning! We specialise in capturing images that accurately reflect your brand and you bet we want to pick a location that is perfect for you!
Jennifer works with entrepreneurs who are tired of following cookie cutter strategies. Her ideal clients want to know exactly what to do for their business while gaining clients and doing it on their own terms.I loved chatting to her and finding out a little more about her story.
Jennifer has always had an entrepreneurial spirit and she found herself running a successful crafts and lifestyle blog in a brand new town. Once that hobby got serious, she transitioned into starting a Virtual Assistant and Social Media Management Agency. Within a year, she retired her then partner, from his day job.
Through an exciting and roller coaster of a journey, Jennifer’s focus then shifted slightly to helping clients build their brands (while still running Virtual Assistant and Social Media Management agency!) She now helps her clients map out their focus, and supports them every step of the way to meeting their big business goals.
I love the fact that core values are at the centre of everything Jennifer does – both with her own business, and the clients she serves. She has a knack for helping others find clarity by starting with their core values and running every decision through that filter. When you start with your core values for both your personal life and business, things can’t help but align and come together in a beautiful way!
Once your core values are established, Jennifer can help you map out the impact you want to have on others, and then reverse engineer those goals to build momentum! Helping small business owners find clarity and direction in their business, and aligning business goals with their personal life is Jennifer’s super power. If this sounds like something you need right now, reach out to her here for a FREE coffee chat session to find out more!
For more information about working together, go ahead and contact Jennifer to get started – Core Focused Action Plan Sessions
Do you need updated branding photos or want to have your small business highlighted? Contact me here and let’s get to work focusing on your brand!
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